PRADA - GAME OF LOVE
2023 Valentine's Day Hallmark
Immerse yourself into the PRADA Beauty Maze on the road to an unexpected journey.
Artistic Direction - Graphic & Motion Design - Packaging - AOG - Digital Assets - Video Shoot
2023 Valentine's Day Hallmark
Immerse yourself into the PRADA Beauty Maze on the road to an unexpected journey.
Dive into this sleek multidimensional playground, like you would explore the multifaceted heart of your loved one.
A triangle structure, sophisticated and full of perspectives, echoing the brand icon with
a touch of fantasy.
In Collaboration with Sophie Meilichzon
Artistic Direction - Graphic & Motion Design - Packaging - AOG - Digital Assets - Video Shoot
ROAD TO FREEDOM
Multibrands Animation
Get ready to take the road and eat up the miles.
Concept - Artistic Direction - Retail Design - Graphic Design - Gifting - Retailtainment
Multibrands Animation
Get ready to take the road and eat up the miles.
Follow the yellow line that runs along the asphalt, guiding us, as far as the eye
can see.
A line running as a common thread, unfolding emotions, pictures and memories we’ll
bring back from our journey.
A strong graphic code evoking freedom and road trips in open spaces, drives the entire
store experience through all assets.
Concept - Artistic Direction - Retail Design - Graphic Design - Gifting - Retailtainment
ROCHAS - GIRL
Refillable Fragrance Launch
With Girl, Rochas takes a significant turn towards a more responsible path, inviting girls
to focus on the essential : self-acceptance, preserving the planet, finding their own direction.
Concept - Artistic Direction - Retail Design - Graphic Design - Gifting - Retailtainment - Digital Assets - Illustration
Refillable Fragrance Launch
With Girl, Rochas takes a significant turn towards a more responsible path, inviting girls
to focus on the essential : self-acceptance, preserving the planet, finding their own direction.
To defend the causes she cherishes, the Rochas Girl becomes a committed activist.
Through multiple assets and on/offline experiences, the consumer is invited to join the
cause and follow the statements of this new generation well aware of its empowerment.
Concept - Artistic Direction - Retail Design - Graphic Design - Gifting - Retailtainment - Digital Assets - Illustration
COACH - LET’S GET LUCKY
Retail Animation
Retail Animation
Enjoy the Coach Funfair!
Ferris wheel, popcorn box and roller coaster will transport you into a happy world of
fun and good luck.
A playful universe full of color, in a cool and vintage atmosphere reflecting the brand’s
vision of the modern American dream.
Artistic Direction - Retail Design - Graphic Design - Gifting
PRADA - LOVE RE-CREATION
Mother's and Father’s Day Hallmark
Imagine a kid getting hold of his parents’ fragrance, unleashing his creativity and gathering a few randomly chosen objects to create a masterpiece of love.
Artistic Direction - Graphic & Motion Design - Packaging - AOG - Digital Assets - Video Shoot
Mother's and Father’s Day Hallmark
Imagine a kid getting hold of his parents’ fragrance, unleashing his creativity and gathering a few randomly chosen objects to create a masterpiece of love.
By drawing inspiration from the Prada fashion house, we’ve created these robots and
brought them to life with a playful and tech touch. This way, revealing the hidden
beauty of ordinary items.
In Collaboration with Sophie Meilichzon
Artistic Direction - Graphic & Motion Design - Packaging - AOG - Digital Assets - Video Shoot
